This book is bargain priced from 03/03/2014 until 03/10/2014
So you want to work in PR? Does the idea of glamorous parties, open bars and rubbing elbows with the rich and famous sound like an exciting career for you? Then neither this book or a career in Public Relations are for you. This book will teach you all you need to know about public relations, from what to do on your first day at your desk to how to start your own PR agency or run in-house for another company. You’ll learn the core skill of the business: pitching. It’ll also tell you how to avoid becoming a buzzword-spitting automaton that the media will hate. Written by a PR veteran who has done it all – and made every mistake along the way – This Is How You Pitch is an honest, direct guidebook to Public Relations and how to survive your first years in the business and how to turn it into a prosperous, fulfilling career.
Targeted Age Group: 15+
Book Price: 0.99
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Ed Zitron is the founder of EZ-PR, a PR and Media Relations company based in New York City and Raleigh, North Carolina. He is also of the author of “This Is How You Pitch: How To Kick Ass In Your First Years of PR, an Amazon bestseller in the PR category. He has worked with companies large and small, including Target and The Nature Publishing Group, as well as smaller startups and tech figureheads. He grew up in London and covered the technology and video games industry for seven years for Future Publishing and Eurogamer.
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